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Danny Brown

Danny Brown

podcaster - author - creator

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Community Manager

Great community comes from two things:

1. Interaction.

2. More interaction.

It’s not all about you – it’s about us. We learn from each other and this helps us grow together.

Open up your blog, from comments to guest posts. Just listen on Twitter once in a while; make notes of problems people are having; then either offer them solutions or write a blog post about it for everyone.

Community is made up of two words – communicate and unity. There’s a reason for that.

Learning

Look after your contacts; look after your clients; increase your knowledge and never stop learning.

Learning

Look after your contacts; look after your clients; increase your knowledge and never stop learning.

Do You Know What Your Social Mention Factor Is?

I’ve spoken before about how important it is to know what’s being said about you online. It doesn’t matter if it’s from a PR or branding perspective, or just from a personal point of view – hearing is the first step to responding.

If there’s something negative being said, you need to respond and counter where necessary. If it’s positive, you can also respond and just say thanks for the kind words – it certainly won’t hurt to show someone that you appreciate their words.

One of the tools I’ve been messing around with lately is Social Mention. In the words of the application itself:

“Social Mention is a social media search engine that searches user-generated content such as blogs, comments, bookmarks, events, news, videos, and microblogging services.”

And that pretty much sums up what Social Mention offers. Yet there’s more, and it’s these features that make Social Mention pretty cool for your own use or business use.

When you search for something using Social Mention, you’ll get results sent back to you from a myriad of sources, from the better-known social networks to more obscure ones. Tabs above the results allow you to choose from blogs, microblogs, social bookmarks, comments and more.

Where it gets fun is with the ranking system. Look to the right of Social Mention and you’ll see your score out of 100. The higher the score, the more mentions about you, your business or product.

This can allow you to tailor where you’re more effective online, and either concentrate on that area, or try and become more effective elsewhere, depending on your needs. By showing tags and sources, you can also see what words are being used about you and from where. It even tells you when the last reference to you was made.

Once you have your information, you can then save it as a CSV/Excel file and use it for any stats or reports of your own.

Topping it all off, Social Mention also offers trending topics, as well as email alerts and RSS feeds that you can personalize to exactly what you want to know about.

There are a host of great free and premium monitoring services around, but for ease of use and results, I have to say I’m really liking what I’ve found so far with Social Mention.

How about you? Have you used it yet? What do you think about it? See possibilities or just another addition to a crowded market?

Would You Trust Google With Twitter?

This Goes Out To. . .From Techcrunch to the Washington Post and beyond, the rumours/semi-rumours of Google buying micro-blogging site Twitter continue.

There’s enough already being written on the subject, so I’ll keep this brief.

Two words – Gmail and Feedburner. One is Google’s email program and the other’s a blog analytical? tool for stats, readers, clickthroughs, etc. But here’s the thing.

According to my Gmail account, it’s still in beta. Despite officially celebrating it’s 5-year anniversary on April 1. Then there’s Feedburner, which was the best friend of bloggers everywhere – until Google took it over. Now it’s the devil in disguise, with constant feed failures and fluctuating statistics.

So, an email system 5 years in beta and the destruction of many bloggers’ favourite tool.

Would you trust Google with Twitter?

Creative Commons License photo credit: Cayusa

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