• Skip to primary navigation
  • Skip to main content
Danny Brown

Danny Brown

podcaster - author - creator

  • About
  • Podcasts
  • Journal

Latest posts from Danny Brown

Enjoy the latest posts from Danny Brown, and feel free to add your own thoughts in the comments after the post.

The Destination is Never a Place

When we finally reach the end of whatever path we’re on in life, there is one guarantee for all of us, regardless of race, religion or culture.

No matter the paths we took to get there, and the people travelled with or against to traverse these paths, we all meet the same end point.

Often, as the realization hits that this is the end, and the path runs out of areas to tread, we think back on what we’ve accomplished (or haven’t, depending on your point of view).

The problem with this is we leave ourselves no time to take the paths untravelled, or journey the adventure unfound.

Instead, we reach a destination that has no other direction. Or do we?

One’s destination is never a place, but a new way of seeing things. ~ Henry Miller

If we see the destination as a place, then our lives will be one big collection of untapped potentials.

Instead of the culmination of a life experienced to its fullest, we’ll have a book full of chapter-sized regrets.

Yet it doesn’t need to be this way.

The Destination is Never a Place

To Henry Miller’s quote, looking for a “place” as the destination where we’ve finally “arrived” is missing the bigger picture.

For some, the place may be a bigger house. A bigger job with a bigger office. A bigger parking space at the exclusive golf club.

For others, the place may be a better car than the neighbour’s, or a trophy wife/husband to parade at the next corporate event.

But these places are simply material destinations.

Do they make us feel better? Perhaps in the short-term. But longer term, what do they actually mean?

Cars rust, houses crumble, jobs disappear, external beauty fades. So the journey begins again to scratch an itch that just won’t quit – because the journey to these destinations is always the same.

We need to change the destination.

For ourselves. For those around us. For those no longer with us. For those yet to be with us.

Our journey until now we can’t change. It’s done, for good or for worse. Decisions we made until now we may not be able to reverse.

But that doesn’t mean we can’t change their outcome. It all comes down to whether we want to, or not.

It’s time to choose your destination.

How We Work

If I’m a barman, I use a bottle opener to open a bottle of wine.

If I’m a hairdresser, I use a comb to style.

But this is simple – this is using tools for their specific use. We can all do that.

I can also use a bottle opener with my kid to pretend we’re drilling for oil at the beach.

Or I can use a comb with a sheet of paper and make a musical instrument.

Tools are what we teach them to be. Imagine the possibilities if we all took up teaching…

Why the Real Fake News is Being Driven by Social Media

History

“There’s nothing so absurd that if you repeat it often enough, people will believe it.” ~ William James.

When you want to believe something is true, often you look for the validation of numbers to make the case for your argument.

After all, the more someone says something, and the more people add their voice to the chorus of that belief, eventually it has to be true, right?

No smoke without fire, and all that.

The problem is, if we subscribe to that line of thinking, then pretty much anything can be true, absurd or not.

You only have to look at the rise of a certain U.S. President to see how that logic bears out and is lapped up by those eager to replace facts with revisionism.

And that’s a dangerous place to be.

Sweeping Statements as Pieces of Fact

Over on Facebook, I got involved in a discussion following the posting of the meme below.

sweden-stats

One of the commenter’s on the meme came back with this counter-argument:

“Second highest rape rate in the world now thanks to Syrian refugees, which might be a lot less if guns were in citizens hands.”

Now, this isn’t the first time this argument has been used. The growing right-wing parties in Europe are using such language of fear as their rallying cry to stop refugees coming into their country.

Add that to the recent terror attacks on France and Germany, and you can maybe see why there’s such fear of non-European immigrants/refugees.

But that would be to miss a very important fact, especially when it comes to the meme in question, and the commenter’s statement that Sweden is suffering from a rape epidemic engendered by Syrian refugees.

It’s true – Sweden has one of the highest reported rape incidences in the world and bears the unenviable title of rape capital of Europe.

Sweden has also been one of the leading European countries when it comes to receiving refugees, with 153,000 in 2015 alone.

So, for anyone looking to connect dots and blame refugees for the Swedish rape crisis, the correlation is right there.

Except it’s not.

The reason for Sweden having the highest reported rape incidence can be traced back to 2005 when Sweden’s Social Democratic government introduced a new sex-crime law that defined rape with the most expansive definition in the world.

For example, if a work colleague rubbed against you in an unwanted way every week for a year, this would potentially be a case of sexual assault in Canada. In Germany, it would be zero cases.

In Sweden, it would be tallied as 52 separate cases of rape.

If you enjoyed six sex acts with your spouse, then later you felt you had not given consent, that would be seen as separate six cases of rape.

While the law was (rightly) changed to protect women and encourage them to come forward and report rape more, as opposed to being fearful of how they were treated, it’s led to a skewed ratio being used as statistical data.

Following the change in the law, reports of rape doubled through to 2009.

However, the Swedish National Council for Crime Prevention reported no indications of an increase in the actual number of people who fell victims to sexual crimes between 2005-2008.

Instead, what wasn’t classed as rape before 2005 – and now was – was being reported.

Now, it’s clear that Sweden has an issue with sexual crime. But to say it’s all down to “the Syrian refugees”…. not so much.

The Ignorance of Groupthink

The problem with generalizations is that it often – arguably, always – misses the bigger picture, one that tells a far different story.

Take the crime of kidnapping, for example. If I were to ask you which countries had the highest rates of kidnap, you may reply with somewhere from South America.

Given the drug wars in that part of the world, you might think it’s a safe bet to suggest Mexico or Colombia.

But what if I told you the highest rates of kidnap were in Canada and Australia? Yes, Canada – the country that defines friendliness.

However, much like the reason behind Sweden’s rape stats, the reasons for Canada and Australia’s “kidnapping crisis” comes down to the definition.

If a separated/divorced parent takes a child for the weekend, and the other parent objects then calls the police, that’s classified as a kidnapping.

That’s right – a parent can change their mind on weekend access, and the child’s other parent is now classified the same as a drug cartel warlord.

And people use these “damning statistics” to further their argument and promote their own agenda – and we let them!

Thanks to social media, and the ease in which we can find a statistic that supports our point of view, we no longer feel the need to validate that point of view with actual facts.

Instead, we beat down the other point of view with increasing hostility and even more questionable facts until the lines have been so blurred, the truth no longer matters.

When generalization and popular opinion trumps (no pun intended) context and singular research, we fall just a little closer to history becoming a blinkered version of the truth.

Something only a certain section of humanity could ever celebrate.

“If you tell a lie big enough and keep repeating it, people will eventually come to believe it.” ~ Joseph Goebbels.

Why Should We Be Contented?

Because contentment is all we should strive for. Not perfection. Not being “the best”. Not standing over others, looking down.

Just being content.

Content in our lives.

Content with those we love, and those who love us.

Content with our here and now.

Content with the life we have, versus the life we’re told we should have.

Because being content is being truly happy, and what more in life do we need than that?

Your Whole Damn Life is an Idea for a Blog Post

While browsing the homepage of my preferred sports site the other day, I saw an ad for a “content engine”, to help with blog post ideas.

Given that I’ve had a little bit of a battle in the past with companies and consultants that offer a quick-fix “this will change your life/business!” promise, I thought I’d check this solution out.

I wasn’t disappointed.

From the blurb of the sales pitch, this “content engine” would help you…

…to quickly crank out share-worthy, clickable blog content that gets you traffic and converts that traffic into sales.

Okay. Sounds great. Traffic and conversions is every business’s goal (and bloggers – after all, conversions can be email sign ups, comments, downloads of ebooks, etc.).

Continuing down the sales page, though, quickly shows the flaw that this “content engine”, and other automated solutions like it, run into.

Your Audience is Not Their Audience

As part of the solution, buyers of the “content engine” are provided with seven “fill-in-the-blank” blog post templates.

These templates are the ones that will get your content shared, clicked, and lead to sales (from the earlier blurb).

Using them will help you create the seven types of content that get the most traction, regardless of niche, topic or industry.

This all sounds great – but is it really? Looking at the templates reveals another “flaw”:

  • The Content Aggregator (use content from others to collate a post of your own)
  • The Embed Reactor (create content you’re proud of)
  • The YouTube Cut Up (use YouTube videos from others to create your content)
  • The Stat Round Up (this is viral gold, seemingly)
  • The Crowd-Sourced Post (get content from the ideas of others)
  • The Interview Post (grow your authority by using someone else’s)
  • The Quote Post (borrow ideas from others, even without their permission).

Take a look at the bracketed additions – notice anything consistent? Yep – every single one is using ideas, content and authority from someone other than you.

Which, as a tactic, is kinda lazy, in the long run.

  • Instead of building your authority, you’re simply showing others are more authoritative.
  • Instead of creating original content, you’re rehashing what already exists.
  • Instead of promoting the strength of your brand or content, you’re highlighting the very areas you’re lacking in.
  • Instead of bringing your own breakdown of analysis and statistics, you’re simply pushing those of others (which may or may not be factual).

Start to see the picture?

Yes, we sometimes have content blocks, where we can’t think of anything to say, or publish.

Yes, we want to drive more traffic and eyeballs to our content, especially if we’re just getting started.

But at what cost?

If you want the long-term appeal that blogging and content can bring, you need to start building for the long-term from the start.

Quick buzz traffic from folks whose egos dictate what they participate in is not the way to go. Nor is repurposing already frequently shared and frequently quoted data.

Instead, think of your traffic. Your audience. Your goals.

Everything Around You is an Idea

A little while back, my wife was talking to me about her blog.

She’s an independent author and, as such, uses her blog a lot to talk about her books, her characters, events, etc.

One of the things she said was she found it hard to come up with ideas, given that there’s only so much you can talk about plot and print.

I asked her if she’d ever considered being more personal. Let readers get to know the real person behind the author.

What inspires her; what she’s afraid of; what her goals are beyond sales and recognition.

As a result, she started to publish more personal posts, with one in particular getting over 800 shares on Facebook and more than 40 comments.

From my own experience, even though I stopped writing directly about business on here in 2014, I still get business inquiries, along with emails and comments on how certain posts aren’t restricted to the personal topic I’ve written about.

Which makes sense – because our whole lives are one big blog post idea.

  • The beauty of the sunset, and how that can inspire a new beginning in business when the next dawn rises;
  • The innocence of children, and how that can make us better business leaders without ego or ignorance fuelling us;
  • The friendly neighbour who’ll do anything for another human, and how that can make us more accountable as colleagues;
  • The love of our pets, and how that can instill the importance of loyalty and reward when it comes to our customers.

These are just some ways that everyday occurrences can result in a business lesson. Which can then be turned into a piece of content.

Because if there’s one thing I’ve found to be true, both in business and in life, it’s this – people relate to real life.

If your people (your customers, your colleagues, your clients) can relate to your life and all you learn from it, it’s pretty much a guarantee that the goals you have will be easier to meet.

Try it – you might just find out it’s all you needed to do to begin with.

  • « Go to Previous Page
  • Page 1
  • Interim pages omitted …
  • Page 13
  • Page 14
  • Page 15
  • Page 16
  • Page 17
  • Interim pages omitted …
  • Page 283
  • Go to Next Page »
© 2026 Danny Brown - Made with ♥ on Genesis