Why Simple Works

Marketing and business ideas can be overloaded with so many facts that none of them actually stick.

Sometimes the simplest of ideas work. Not always, but more often than you might expect.

Letting the point speak for itself can be easier for marketers to create and customers to consume and retain.

Why Simple Works offers reasons why simple might work for you, your business, and your customers.

Praise for Why Simple Works

“This book works, why? It works because it breaks down situations into their simplest form. I believe most people tend to look at the world about them in its most complicated state. Sometimes, it really is about seeing the forest for the trees. Very well written also.” Ray Kelly