This is a guest post from Dan Norris of Informly.
Recently I launched a new feature inside my simple stats dashboard Informly that helps content marketers measure how effective their content is.
I’ve been creating a lot of content leading up to the launch of Informly last week and one thing I’ve wanted to measure is which bits of content are hitting the mark.
Everyone knows that good posts attract visits, comments and social shares (likes, tweets etc) but there isn’t really an easy way to specifically measure this as a whole.
This is where our ‘Post Impact’ chart comes in.